Famous BBT Misquotes: It must be humbling to suck on so many social media platforms.
Explanation: Things used to be easy for businesses trying to reach customers via social media. All you needed is a Facebook page and maybe a Twitter feed. But in the last 2 year these platforms evolved, customers fragmented, and noise level skyrocketed. It’s humbling to know the increasing cost of reaching a customer on these new channels and that most of us suck at doing it.