Choosing a mobile presence is like buying a car

I don’t like buying cars. It’s the sales process, not the product. And I’m not that aware of all the performance stats, gadgets, and safety features. For example I have no idea how the tire pressure monitor works – there are no wires. I don’t even know where it is on a tire. I generally have a good idea of what I want, like a fuel-efficient five seat SUV. However, I have no idea which of the 30 five seat  SUVs on the market is the best. Clients I talk to are just as confused about their mobile website choices. … Continue reading Choosing a mobile presence is like buying a car